When You Just Need to Munch on Some Love

Look, I know it sounds crazy. I know I might be judged. But I can’t go on keeping this a secret.

My name is Ashleigh and I’m an Oreo O’s addict.

I fell in love with the cereal when I was around 5 years old and was pretty bummed when the product disappeared from store shelves in 2007. It was discontinued due to the two companies, Post Cereal and Kraft Foods, refusing to co-brand. Embarrassingly enough, I spent an unreasonable amount of money just to continue purchasing the cereal online. You can imagine how excited I was when Oreo O’s returned to Walmart stores this past summer.

To commemorate to return of Oreo O’s, I decided to create A Mailchimped Message.  I wrote a ridiculous advertisement and recorded my friends and family reciting it. Using Audacity, I trimmed each recording into pieces and organized them in different ways. I also added an emotional song titled, One Man’s Strength in the background. By the end of it, I had created one final, seamless audio recording. Enjoy.

UMW Ad

For my the third and final assignment bank project of this week I picked an audio assignment. I decided to do the “A Mailchimped Message” assignment. The basic premise of this assignment was to create an audio only ad where you integrate multiple voices together saying one phrase about something that matters to you. I decided to make my ad about UMW since it is such a huge part of my life currently. I began this process by taking multiple recordings of individuals on the iPhone app voice memo. Once I had my recordings complete I uploaded them onto my computer and exported them into iMovie. Within iMovie I trimmed the clips into the smaller phrases and matched them up with the previous clip to avoid large gaps in the ad. Once I finished clipping the four different people’s recordings into a single clip I exported the iMovie file into a MPEG file. For the last step of this assignment process I uploaded my MPEG file onto Soundcloud! Below is my finished product of University of Mary Washington’s unofficial new student ad.

 

 

A Mailchimped Message

A short audio advertisement on a podcast for the email service Mailchimp went viral; it uses simple audio technique of one message being read by people with different voices, and editing it together.  See if you can replicate it with 2-5 sentence message for something you care about. Write out the message, get 3-5 people to record the whole message, and edit to have it be seamless with different voices. Good luck going viral!